Lets Get Crafty- How to pull off the best Marketing Campaign for your craft beer Company

With press releases of grand openings, beer samples of your top brews, glassware of the brewery, brewery tours, swag, and lessons on the market of craft brews, getting people the knowledge of your brewery is work in itself. Getting all of this completed and still getting time to brew the beer is a whole other subject, so how do you get it all completed fast enough to make your product relevant?

Well, getting the correct marketing completed when your brewery opens OR when you create a new brew is key to launching your products and creating a name for yourself in your marketplace. Did you know there are over 4,100 craft breweries in the U.S.A currently? What will you do to separate yourself from all of those other brands?

Anheuser-Busch Method-You can use the Anheuser-Busch/ InBev NV Anheuser-Busch InBev NV BUD, -0.59% Strategy. Anheuser has bought brewers like Elysian, Goose Island, Breckenridge, Blue Point, Four Peaks, etc for their brew stock (different brews offered within each brand), relativity within their own market space, The known “Name” within their individual markets, and their quality of products. If you can stay relevant within your market and can stay up to par with brands like these, then you are on your way to success.

Marketing Strategy-So do you create loads of swag to give away? NO. The best way to create more sales for your product and to create a true name for your brand is to SAMPLE your products to the masses! Even if you don’t get a ton of sales every time, The consumer will learn your products and remember the time they went to the liquor store and got to try your brew, or went to the festival and tried your products. You can give away some bottle openers or a glass WHEN product is purchased and that will help boost sales, however SAMPLE SAMPLE SAMPLE and you will see your sales grow in your market.

We here at Lucky415 are staffed with an In-house Beer and Liquor expert. We not only provide support and training for each event, but our team behind the scenes is constantly training on new brands (Major brands with Anheuser-Busch and MillerCoors and smaller Craft brands as well) in both Beer and in Liquor each month, so as new brews, wines, and liquors come out, our team is on top of it. We can support our team in the field with the proper training on all brands that come through to us. If you are looking for a new way to build your brand, send us a message with your request today and we can create a custom quote for you and your brand!

How to increase sales by using Flyering

Lucky415 creates flyering campaigns for customers all across the nation for clients all over the country (and world). We use these type of campaigns to distribute hand to hand, door to door, and also at sports games and events. These types of campaigns are typically large scale and can see a great return for the hours that are spent working for our teams and for the amount of flyers that are typically ordered.

The great thing about flyering campaigns is in business, it works! We know it works even if the return is low. You, as the business owner will always see a return. Flyers are fast to be printed and low cost to be made. The hardest part for most clients is getting the right people to distribute these flyers into the right hands, or in some cases, the right doors. That’s where we come in. We hire the correct people, for the right amount of hours, for exactly what you need. Say you are looking to flyer for an upcoming new night event and want a specific type of look? well.. We have that. We can prepare the teams, have them pick up the materials (Or have it sent to them), and have everything taken care of for you, so there is no stress in the preparations.

Flyering is a simple marketing method but so many business owners fail to utilize flyers to their full potential. When it comes to marketing for flyers, a message must be visualized by the end buyer. Depending on the print medium chosen, the message must be visualized in different ways. You must think of what will pop out first. What is going to catch their eyes first? What is going to make them keep that flyer vs. throw it away?

The key to flyering now-a-days is making sure the customers know what you are going to offer them! Make sure you offer it up and that message is right up front! Then, along with that, our ambassadors will share that message along with how they can get this special offer. These key things can grow your business even more than the average 1% return rate that most events will see.

Want to know how to make an even more successful event? Give us a call and see if we are the right team for you!

Is Lucky415 Right for your company?

When you are in need of a Marketing company for your events, let us handle the details for you!

I know you are asking yourself, Why Lucky415 instead of these other companies that google pulls up for me? Well, I am here to give you the reasons why Lucky415 is there for you.

Lucky415 has been in the industry since 2003. Since that time we have built up a nationwide database that can bring in ambassadors in nearly every city in the US and even in Canada. We have specialized in nearly every type of event and event style and will strive to make your event exactly what you need with the ambassadors that love to be in this industry. Lucky415 really works one on one with every client that comes to us to give them the best service possible. We invest our time to ensure that these events go off without a hitch so these days are easier on our clients.

We spend extra time interviewing and asking our event staff the right questions to make sure they are the right fit for every team they are on. If the event is for a Yoga product, we make sure the ambassadors not only come in already knowing about Yoga, but typically, many of them will be Yogi’s.

Not really sure on what type of event you need, but know you need the marketing to get the word out on your brand? Well our in house team can assist you in creating the right project/event for your company. We want what is best for our Clients and we can help you get to the right event for you.

Do you need an event staffed for this weekend and have nothing in the works yet? Well send us a message and see what we can do for you!  If you are in a large city, because we have such a large data base, we can typically staff events with just a 1-2 day notice. If it is a smaller city, we just ask/request a little extra time. However it never hurts to ask as we can always try to work our magic.

Lucky415 is working around the clock to make sure our clients are happy. We work with our on-site teams at all hours to make sure everything they need is in place and check in several days early to make sure that all materials and event needs are taken care of so all events can take place with no issues. We do everything we can to get a fantastic event for both our clients, but also make sure our ambassadors are happy so they make the best impression on everyone in site while they are in the field.

One thing that will make nearly every client happy, we have competitive rates that are lower than most in the industry. We even offer discounts when booking multiple events at once. All of our quotes are customized to fit your needs and the event at hand. We get as much information as possible up front, so we are as accurate as possible with our quotes, because no one likes surprises, especially when it comes to event costs!

So- We ask.. Is Lucky415 right for your company? Send us an email or give us a call to find out!

For a quote, email info@lucky415.com or give us a call at 415-365-0041.

 

Charleston, South Carolina street teams,nightlife teams, event staffing

Vera Bradley sampling teams (Colleges)

Vera Bradley sampling teams (Colleges)

 

Newcastle beer sampling teams in Charleston

Newcastle beer sampling teams in Charleston

 

So you have seen the cars and trucks riding around town with a wrapped logo of some sort.  Often these autos are filled with loads of samples and it the job of the promotional teams in the cars to go from location to location, giving out free items to help promote the product. For instance, think of Red Bull.. Their teams ride around in little cars giving out samples to people that look thirsty or tired. A brilliant idea! Do you have a product that you would like to get into the consumers hands? If so, have you ever thought of trying this out for your product? 9Charleston, SC is a great place to do such a type of an event. One of the main reason for this the ports that are located in Charleston.  Hundreds of cruise ships fill the dock each year, bringing millions of happy tourists. These tourists are confined to a small area. Since the historical area is a very small place, they are pretty cramped into the city.  . IN addition to the city goers and shoppers, there is usually  a 2-3 hr wait to drive about 5 miles to get to the beach. .Charleston was ranked the number one place to get married recently. So,  If you are looking for a new area to do sampling events, Charleston is the place.  Charleston offers a great opportunity for sunblock companies giving out samples, drink or beverage companies to give out samples (because it gets hot), Fishing and kayak companies, or even fishing lure companies. Charleston is a fishing mecca! The ideas and products are endless! If you need help with auto promotions feel free to send us a email. We would love to help!

 

Recently we provided event teams for Rachel Ray’s booth at the world famous Charleston Food and Wine Festival.

Info@lucky415.com

College sampling event teams, event sampling, street teams

San Francisco Street Teams

San Francisco Street Teams

 

Lucky415.com loves to provide sampling teams for all kinds of races around the nation. We also love to provide sampling teams in cities.

Lucky415.com loves to provide sampling teams for all kinds of races around the nation. We also love to provide sampling teams in cities.

Lucky 415 Marketing and Promotions inc.  is a leader in the event staffing and promotions industry. We work day and night to make sure brands and promotions will be represented to perfection. With a data base of over 28,000 brand ambassadors, street teams, trade show hosts, models, market managers, and tour managers, we provide all types of teams for events anywhere in the US or Canada

Over the last ten years that we’ve been in business, we have seen the effect that sampling teams can have on a product. We’ve seen small products gain exposure, companies change their brand recognition, and positioning around. A sampling event, if done in the right way, can be a major success for any marketing plan. Read our case study below to learn about just one of the thousands of sampling projects we’ve recently worked on and contact us today at info@lucky415.com for a fast and easy quote.You’ll be surprised how easily we fit into your budget and plan and how we can raise your ROI with just a few events!

Check out our photo Gallery HERE for some more pictures of promo sampling teams in action!

http://pinterest.com/lucky415/pins

Sampling Teams help get your product’s brand in the hands of consumers. Here are some of the services we offer for our client’s with Sampling projects!
*Fully knowledge event staff with years of sampling experience
*Coverage in all US markets (Even smaller unconventional cities) and additional coverage in Canada
*Food and Beverage licensed staff in Various Markets
*Event Planning for Sampling Events (large or small)
*Training and Food Handling procedures (if applicable) for Event Staff
*Human Resource duties for all staff including our prompt payment guarantee (all staff paid within two weeks of their event)

We provide brand ambassador teams or models for the following types of events anywhere in the U.S. and Canada;
*Trade show teams * Make Up Artists * Bar promotions * Wine Tasting Teams * Bar Events * Auto Shows * Street teams * Fairs/Festivals * College Promotions * Spring Break teams * Cause Marketing Events * Tour Managers * Beverage sampling teams * Concert Tours * Golf Events * Mystery Shopping * Bar promotional models * Guerilla Marketing/Street Teams * Wine Sampling teams * Sampling Promotions * Street team events * In-Store Demonstrations * Costume teams * Nightlife Promotions * Actors * College Campuses * Models * Character Appearances * Flyer teams * Sports/Athletic Events * Golf tournament teams * Lead Generation/Surveys * College Sampling * Live Data Entry * Grand opening teams Grassroots/Viral Marketing * Mobile tour teams * Amusement Parks * Mall events * Product Launches

For a quote email info@lucky415.com day or night!
Or call 415-336-1455

Pictures of event teams, street teams, and flyer teams in action (Lucky415.com)

Lucky415.com loves to provide event teams for all kinds of races and events.

Lucky415.com loves to provide event teams for all kinds of races and events.

 

For the past year Lucky 415 has been providing event teams for adventure races around the nation.

For the past year Lucky 415 has been providing event teams for adventure races around the nation.

 

Each year Lucky415.com provides event teams and street teams for all types of grand opening events.

Each year Lucky415.com provides event teams and street teams for all types of grand opening events.

 

 

Lucky415.com provides concert street teams each summer all over the nation and Canada.

Lucky415.com provides concert street teams each summer all over the nation and Canada.

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Lucky415.com loves to provide event teams for sampling events.

Lucky415.com loves to provide event teams for sampling events.

Street teams and sampling event teams (Lucky415.com) Guerilla Marketing

Sampling teams and street teams!

We love street teams and sampling teams. We have been providing street teams and sampling teams all over the nation since 2003. Street teams and sampling teams are a fantastic way to get a product into consumers hands quickly. Plus it leaves a positive impact. We have the ability to provide street teams all over the nation.

info@lucky415.com or 415-336-1455

Lucky 415 Marketing and Promotions Inc. is a nationwide event-staffing and promotions company that works day and night to make sure brands and promotions will be represented to perfection by the best brand ambassadors, talent, and event teams. With a data base of over 25,000 event staff, brand ambassadors, street-teams, models, trade show hosts, market managers, and tour managers, we provide all types of talent for events anywhere in the US or Canada for any kind of event or promotion. info@lucky415.com

Lucky415.comSince 2003 we have specialized in nationwide event-staffing, street-teams, bar teams, guerilla marketing, buzz marketing, trade show hosts, beverage sampling, grand opening teams, concert staffing, mobile tour staffing, sampling teams, college sampling teams, costume teams, labor teams for events, mobile tour teams, tour managers, trade show teams, bar promo models, as well as providing brand ambassadors for large and small scale promotions anywhere in the U.S. and Canada. We have also designed many promotional programs for clients.From large markets to small markets we provide brand ambassadors to represent sponsors and products at all kinds of events and promotions. From Home Depot Grand Openings to Duran Duran Concert events, we have the ability to provide teams to make these types of events a success.
info@Lucky415.com
Lucky415.com

How to promote a new store grand opening. Street teams and flyer teams!

San Francisco Street teams!

Street Teams (Postcards)

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Grand Opening event teams and street teams are a fantastic way to promote a new store or grand opening.

Perhaps you have a restaurant or a store and you need  help promoting them. One idea is to send out street teams and guerilla marketing teams to hand out thousands of flyers or promotional coupons to drive consumers into the restaurant or store.  Free sandwich coupons or free drink coupons often work best for these kinds of events. If you a promoting a store grand opening a idea is to have street teams hit the streets and give out flyers with take $20 off today only etc..  Or flyers that invite the consumer into the store for a chance to win free items.  These types of events often work very well to get consumers to know about your store. Often times consumers love to receive anything that is free so try and incorporate a free item in the flyer. Another idea is to have a nice spin wheel at the grand opening of the store where consumers have a chance to spin the wheel and win free prizes.

Guerilla marketing and flyer teams are a fantastic way to promote your grand opening event or your promotion.

 

If you have any questions about street teams or guerilla marketing feel free to email for help and ideas  (Info@lucky415.com) We have been providing nationwide grand opening teams since 2003.

 

Lucky415.com

Guerilla Marketing, Street teams, Event Marketing

Las Vegas Street teamsLucky 415 Marketing and Promotions Inc.
Since 2003 we have specialized in concert brand ambassadors, event-marketing, street-teams, bar teams, guerrilla marketing, buzz marketing, trade show hosts, beverage sampling, grand opening teams, concert staffing, mobile tour staffing, sampling teams, college sampling teams, costume teams, labor teams for events, mobile tour teams, tour managers, trade show teams, bar promo models, as well as providing brand ambassadors for large and small scale promotions throughout the United States and Canada. We have also designed, promoted, and executed many promotional programs for clients.

 

We love to provide event teams and guerilla marketing teams for grand opening events all over the nation.

Lucky415.com

Some of our clients have included Guess Jeans, Heineken, New Castle, Peacockalleygifts.com, Virgin Airlines,
Addidas, Coors, Jack Morton World Wide, Live Nation, On Board Entertainment, Alloy Marketing, The Marketing Arm, Marketing Werks 5w PR and many more.

For five years we provided event teams for all the Home Depot grand openings around the nation. For four years we provided VIP host teams for Duran Duran’s US Tour. For three years we provided sampling teams at all the Race for the Cure events around the nation. For the past three years we have provided costume teams at Comic Con in San Diego.
info@lucky415.com
Lucky415.com
facebook.com/Lucky415Marketing

 

Feel free to email us today for a great quote! info@lucky415.com