When your promotion company asks for ‘Business Casual’

What does Business Casual mean?

“This one is the murkiest for our customers and for other people we speak to. Part of the problem is that there are so many trends that are so casual,” Dorie Smith, cofounder of women’s workwear brand Of Mercer, recently said to Business Insider.

Sign Spinners? We can handle it!

Here at Lucky415 our brand ambassadors can do just about anything for a company who needs a fresh face, great smiles, and professional and friendly demeanor to help promote a grand opening for a store coming to their area. In this case study, we look at brand ambassadors for Natural Grocers in several different locations across the country.
Natural Grocers is a pillar in the health community. Since being founded in 1955 every store holds the highest standard in quality products and affordable prices. Each store even has nutrition classes and outreach programs that the community can attend to help better educate themselves and their families.
Our brand ambassadors will eat, sleep, and breathe your brand during the time spent on any project. For Natural Grocers in particular, we bring in ambassadors who already live the healthy living lifestyle and know many of the products and brands being sold in the stores nationwide.
Lucky415 works with Natural Grocers on several other projects and grand openings, but this project in particular was for a sign spinning event. The brand ambassadors carried large signs and were tasked to dance, swing, and direct future consumers to the brand new Natural Grocers locations. They were able to talk to people on the streets walking by and wave and promote the store to people in cars as well.
The teams had a blast, as you can see by the pictures. They worked in wind, rain, and sunshine, and they were still able to keep smiles on their faces and the brand talking points on the tip of their tongues. We look forward to doing another project like this again soon.2016102495145246 img952016102095153033780 20161021_143656

Las Vegas, What’s with all the Hype?

las vegasSo, what is the big deal with Las Vegas? It’s one of those places almost everyone loves. Why? Does Vegas really have it all or is it overrated? Well, we can’t tell you from a ‘tourist’ stand point, but from a tradeshow perspective, it really does have it ‘all’! Any industry you can think of, you can bet that they’ll be meeting in Vegas to show off new products and flock to seminars. You truly can find it all in Vegas. Being one of the largest central locations for meetings and conventions alike, it seems like our street teams and trade show staff in Las Vegas are constantly on the move! It’s one of our busiest locations and thankfully one of the best staffed ones as well!

 

Thousands of people in nearly every industry known to man-kind gather in Las Vegas to

This is a picture of Lucky415.com event teams in action.

This is a picture of Lucky415.com event teams in action.

convene about the newest products, services, and gadgets in their line of work. The Las Vegas Convention Center, Mandalay Bay Convention Center and the Las Vegas Market can be host to shows that accomodate 1,00-100,000 people. Shows like MAGIC, LIve Design International, and ABC Kids Expo all attract large crowds. In fact, www.vegasmeansbusiness.com is a website dedicated to only industry conventions and tradeshows being held in the Las Vegas area. They have a very informative list of why hosting your event in Las Vegas is a great idea.  At most of the shows we’ve attended in Vegas, we’ve seen that a lot of bigger brands may buy booth space at the convention center, displaying their products to their colleagues and answering questions for curious consumers. Our services come in here, where we offer a helping ‘local’ hand. We often provide local trade show or convention event staff for our clients to help man their booth, and educate their customers about the products they’re promoting there and more. Hiring local professional event staff is certainly a more cost efficient way to ‘man’ your booth (or ‘woman’ your booth in most cases!). We have professional and competent event staff on hand that can quickly and efficiently represent your brand to your customers. Best of all, by hiring our staff, you’re able to save money on travel expenses, lodging, and other miscellaneous expenses for your own employees.

Street TeamsA more generalized way to reach your audience in Las Vegas is by utilizing a street team. Street Teams in Vegas are an easy way to target an exact audience and a great way to get your message out on the ‘street’! We have over 10 years of experience deploying street teams out in Las Vegas for clients big and small. Street teams can be a smart decision for the budget conscience client that wants to make a big impact on a small budget. We have some of the most competitive prices in the industry. A small street team of 6 brand ambassadors can distribute over 7,000 flyers and promotional items during only a 6 hour period; thus reaching a large audience while making personal connections with people on behalf of your brand. Street teams (in Vegas or any other market for that matter), are not just for large corporations! We work successfully with small businesses every day, helping them to expand their sales and get a lot more out of their marketing budget, than ever before!In conclusion, direct marketing in Vegas is an easy way to target an exact audience and a great way to get your message out there. Please email us anytime for a quick and easy, no hassle quote to get your program jump started! info@lucky415.com or call us at 415-336-1455.
Lindsay Merlin
Sr Account Manager Lucky 415 Marketing and Promotionswww.lucky415.comlmerlin@lucky415.com

Pictures of event teams, street teams, and flyer teams in action (Lucky415.com)

Lucky415.com loves to provide event teams for all kinds of races and events.

Lucky415.com loves to provide event teams for all kinds of races and events.

 

For the past year Lucky 415 has been providing event teams for adventure races around the nation.

For the past year Lucky 415 has been providing event teams for adventure races around the nation.

 

Each year Lucky415.com provides event teams and street teams for all types of grand opening events.

Each year Lucky415.com provides event teams and street teams for all types of grand opening events.

 

 

Lucky415.com provides concert street teams each summer all over the nation and Canada.

Lucky415.com provides concert street teams each summer all over the nation and Canada.

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Lucky415.com loves to provide event teams for sampling events.

Lucky415.com loves to provide event teams for sampling events.